The route planner for outdoor advertising


The route planner for poster advertising
Plan your whole poster operation in xRouten and leave outdated tools like handwritten lists and street maps behind.
Import your routes and they're put in order and shared out between your drivers automatically. Swap big paper maps for modern tools that give you more flexibility. Navigation is built into the app, so drivers reach every site with ease.
Add notes to every destination to keep your team up to date. Watch your vehicles in real time and spend less time on paperwork.

Plan and optimise poster routes fast
Spread all your sites across optimised routes automatically and put up posters in the best order. A simple interface with everything an outdoor advertising route planner needs, and nothing it doesn't.
Import spreadsheets
Copy and paste your Excel sheet straight in, with all the key details.
| Name | Street | Postcode | Note | Phone | |
|---|---|---|---|---|---|
| 1 | Fig Tree Fashion | Schönhauser Allee 80 | 10439 | Please ring on the 2nd floor | – |
| 2 | Lavender Wellness Spa | Schönhauser Allee 68 | 10437 | Call ahead briefly | – |
| 3 | Passion Fruit Events | Karl-Liebknecht-Str. 29 | 10178 | – | – |
| 4 | Pineapple View Opticians | Kastanienallee 77 | 10435 | Get Ms Müller to sign | 01796809799 |
| 5 | Kiwi Luck Travel Agency | Rüdersdorfer Str. 11 | 10243 | – | – |
| 6 | Maracuja & Chocolate Café | Warschauer Str. 33 | 10243 | – | – |
| 7 | Marjoram Hair Salon | Warschauer Str. 39 | 10243 | – | – |
Optimise routes automatically
Optimise a single route, or let xRouten split 300 addresses into routes automatically.

Stick to time windows
Before 11:00 or not until after 16:00? Optimisation sticks to your time windows.

Vehicle profiles
Get routes calculated for the size of your vehicle.
Time windows
Optimisation can take time windows into account automatically.
Capacities
Quantities and capacities are taken into account automatically as you plan.
Avoid roads
Keep motorways, ferries and other roads out of your routes.
Drive routes
Everything your drivers need to get to every destination efficiently.
Download the mobile app and head straight out.
Share your location if you want to. Navigation with traffic jam avoidance is built in.
No more lost paper slips, no more typing addresses into Google Maps.

Go paperless with digital confirmations
Create confirmations on the phone
In real time, with a photo or signature. Or automatically with geofencing.

Record the routes you drive
See where your team is in real time. And afterwards, where they were and when.

FAQs
Rather not read all this? No problem! Just call us or book a video call and we'll show you how it all works.
As many as you like. There's no charge per route and no cap on destinations, whether it's 50 or 5,000 poster sites. You pay per user, not per route.
Yes. Export your routes at any time to use in other software or print for your drivers.
There's no fixed contract term. Add or cancel seats month by month, so you only pay when you actually use xRouten.
Yes. Your drivers document every poster site with a photo and note in the app, so you can always show customers a confirmation that their posters are up. You can tailor the confirmations to your needs.
Yes. The location is sent to the operations manager in real time, but you can switch off GPS live tracking at any time if needed.
Save time in the office and on the road
No need to cancel. Your trial simply ends after 14 days.